Freelance Business Writing: Options for Writers
Freelance writers often have a few niches they consider themselves experts in and will limit their job searches to companies or organizations that are in need of one or several of these distinct skills. When it comes to freelance writing, there are thousands of opportunities out there. Small businesses, mid-sized business and large businesses all need specialty writing to suit their industries and client base. So you can see how the options are endless. Here are some things to know to help you find the right option for you.
Take Inventory of What Business Topics Interest You:
Business topics span everything from the macro to the micro: and online freelance writers can find specific opportunity niches that interest them more than others. For instance, there are business freelance writers who have taken their aim at retirement investments while others will talk about international business and global markets. The first step in finding freelance writing opportunities, in this or in any other subject, is to take inventory of what you already know about and would enjoy writing.
Consider the Most/Least Discussed Topics:
After you’ve made a list of things you would like to write about you should research what topics are most talked about online. There’s a fine line between adding value to a well-discussed topic and simply repeating information that has already been discussed. You may find that a topic you are very well-versed in has already been covered well-enough that you won’t add value to the topic. Freelance success is being able to write something that people want to read (and visit) online.
Look at How You Can Lend a New Voice:
The next step after researching which topics are hot and which topics are cold, you should think about what you need to do to lend a new voice to the discussion. Perhaps you take a lighthearted tone or you are quite serious on a matter that hasn’t heard this kind of voice in a long time. New voices are springing every few weeks and it’s this novelty that keeps people returning to read new blogs, articles, and entire websites. Find a great new voice and you’re sure to tie-down a solid readership.
Consider Your Client’s Needs:
Lastly, you should always keep your client’s needs each time you consider taking on an assignment or start writing your work. Until you’ve developed an ongoing relationship, you should expect and even encourage feedback on your work. It might be a good idea to submit drafts of your work or perhaps outlines until you and your client are on the same page and have developed a good working relationship.